The Kindle Reader
An Overlooked Market
Santa Cruz, California engineer Glenn Johnson spent several hundred dollars and countless hours before surprising his sister with a gift that would allow her to do what many other people take for granted: read. Johnson's sister has cerebral palsy and couldn't handle the buttons on a traditional Kindle. But now thanks to a determined brother the problem has been solved.
Lesson: Although the American with Disabilities act was passed in 1990, and they're almost 50 million people in the United States with disabilities, many popular services and products in the marketplace are not accessible to the disabled. This problem presents a lot of doable ideas for social businesses.
References
http://hackedgadgets.com/category/electronic-hacks/page/2/
Blog entry: January 7, 2012
http://abclocal.go.com/kgo/index
http://www.infouse.com/disabilitydata/disability/1_1.php
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